Toby Keith launches clothing line
Wednesday, January 28, 2009 – Toby Keith is launching his own clothing line, TK Steelman.
Launching with a Feb. 18 event at his I Love This Bar & Grill in
Harrah's Las Vegas, the line was developed in partnership with Royal
Merchandising Group, which already produces merchandise for Keith's
restaurants.
TK Steelman will offer moderately priced clothing. The initial launch will appeal to men in the 25-54 demo with long-sleeve shirts, t-shirts, polos, sweatshirts, jeans, cowboy hats, baseball caps, bandanas, belts, leather wrist straps and more. Each
item has been personally approved by Keith.
According to his publicist, "the look mixes the influences Keith brings to his own wardrobe - part rocker and part biker with a "country sexy" aesthetic punctuated by oilfield imagery in the brand's logos and font selections."
Keith requested that the brand feature more sleeveless
shirts. The entry-level line, aimed at retailers like Kohl's, Target, Wal-Mart and Macy's, will expand to women following its initial launch.
More news for Toby Keith
CD reviews for Toby Keith
American Ride
As his latest 12-song outing demonstrates, few singer-songwriter's craft a commercial hook song as well as Toby Keith. Combining the by now standard mix of rock guitars with honky-tonk instrumentation, Keith largely eschews political ideology in favor of sincerely rendered romantic moments (Are You Feeling' Me, Tender As I Wanna Be) and self-reproach (Woke Up On My Own). And, just in case there was any doubt, he assures us that singing country music is preferable to digging ditches (Gypsy Drifter). »»»
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That Don't Make Me a Bad Guy
Toby Keith focuses on 2 major topics: 1) how much he enjoys drinking and carousing all night, and 2) how he can't seem to keep the love of a good woman. One wonders in most of these co-written tunes with Bobby Pinson whether he's considered how being successful in the one will impact the other. It's all great fun, though, whether it's the title track's plea for understanding on his honky-tonkin' ways ("I'm as good as I gotta be"), or his motorcycling »»»
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Classic Christmas
Recording Christmas music is trickier than it seems, especially with opinions so divided over the holiday's deeper meaning. Many believe it to be exclusively spiritual and solely focused on Jesus' birth, whereas others just want to have a jolly time. Although this chasm makes it extremely difficult to be all things to all people, Toby Keith has smartly recorded 2 distinct CDs of 20 songs of well-known seasonal songs: One that extols December's winter wonderland, the other filled with holiday hymns. »»»
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Editorial: American Idol's Carrie Underwood can sing –
If anyone saw the Super Bowl – what a great great game that was – they would have heard American Idol winner and country superstar Carrie Underwood sing the National Anthem. Underwood did with her voice what Kelly Clarkson did last week with her written words – give it to Scott Borchetta, the head of Big Machine Records,, who tried defending Taylor Swift by knocking American Idol performers. »»»
Concert Review: McBride, Adkins shine sometimes –
As Martina McBride pointed out, the pairing of the country singer with Trace Adkins on their current jaunt was surprising. After all, she's of diva-quality voice, petite, non-controversial unless you call singing songs that empower women controversial. Adkins, on the other hand, has not been afraid to speak his mind with a kick butt attitude.... »»»
Concert Review: Eilen Jewell wears her musical hats well –
Eilen Jewell wears a lot of musical hats. The Idaho native, who now lives in Boston, fronts the Eilen (ee-lin) Jewell Band, a pretty much traditional country band. She's a member the Sacred Shakers, an octet doing gospel country with a country beat. And she has yet another project, Butcher Holler, covering Loretta Lynn songs.... »»»
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