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Miller Lite agrees to sponsor Luke Bryan

Monday, November 17, 2008 – Luke Bryan signed a sponsorship deal with Miller Lite, starting this week and going through 2009.

"The Bryan family and Miller Lite go way way back," joked Bryan. "This is an amazing opportunity to be in partnership with such a long standing solid American brand like Miller Lite. I look forward to working with them."

The partnership will include on-pack product placement, touring, contesting and downloads to cross promote Luke Bryan and Miller Lite in Wal-Mart stores nationwide. Bryan will make in-store stops at various Longhorn Steakhouse restaurants as part of the partnership.

The first on-pack promotion will include a physical copy of "All My Friends Say" where legal and will be in stores beginning today through Dec. 31.

Bryan has enjoyed success with hit singles All My Friends Say and Country Man.

More news for Luke Bryan

CD reviews for Luke Bryan

Kill the Lights CD review - Kill the Lights
When Luke Bryan announces, "I've got that music for your ear" during the single "Kick the Dust Up," listeners should know right off this is not a collection of sounds for every ear. It's targeted toward the young and reckless set instead, where consequences don't seem to matter. There's no better example of this loose approach than the revenge sex expressed through a duet with Little Big Town's Karen Fairchild on "Home Alone Tonight," where »»»
Spring Break...Checkin Out CD review - Spring Break...Checkin Out
The funky keyboard line that introduces the song "Checkin' Out," with its Ray Charles soulful feel, fills the listener with false promise that "Spring Break...Checkin' Out," the latest and last in Luke Bryan's spring break EP series, might mark a more innovative direction in the bro country star's music. The song even includes a wonderful acoustic guitar solo that gives it a loose, freewheeling feel. Unfortunately, this singer is far too aware of which side »»»
Spring Break 6 - Like We Ain't Ever CD review - Spring Break 6 - Like We Ain't Ever
Luke Bryan mock introduces "The Sand I Brought to the Beach" as a "real sad story y'all." It's a breakup song and one where the character in it is forced to admit, "I guess she didn't like the spring break side of me." The same can be said of country audiences that may well have outgrown chasing girls on the beach between college semesters. Bryan claims EPs like this one are meant to give his fans new music between full, official releases, but we know better. »»»
Editorial: Walking the talk – When names like Hank Williams, Johnny Cash, Waylon and the Hag are invoked, you're talking hard core country. These are the touchstones of country , the guys who made country music what it was and still is (or maybe can be). When these folks would sing about being down-and-out and the rough-and-tumble, they knew of what they were singing about. Fast forward a few years to the country singers of today. »»»
Concert Review: White follows his muse – John Paul White said he was unsure how many would bother showing up on this night. He expressed uncertainty even how big a crowd he would attract in his hometown of Florence, Ala. when this tour started a few weeks earlier. Perhaps White should not have been surprised. After all, he was one-half of the great late The Civil Wars, who turned in a... »»»
Concert Review: Parton rings true – Dolly Parton may be a brand - sometimes corny jokes about her chest, her blonde wig, rhinestone outfits, hillbilly trash image. But that would be cutting Parton way short because on her first full-scale tour in 25 years, the Tennessee mountain girl retained her lovely singing abilities, story telling and plethora of material from very old to not even released yet.... »»»
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