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Miller Lite agrees to sponsor Luke Bryan

Monday, November 17, 2008 – Luke Bryan signed a sponsorship deal with Miller Lite, starting this week and going through 2009.

"The Bryan family and Miller Lite go way way back," joked Bryan. "This is an amazing opportunity to be in partnership with such a long standing solid American brand like Miller Lite. I look forward to working with them."

The partnership will include on-pack product placement, touring, contesting and downloads to cross promote Luke Bryan and Miller Lite in Wal-Mart stores nationwide. Bryan will make in-store stops at various Longhorn Steakhouse restaurants as part of the partnership.

The first on-pack promotion will include a physical copy of "All My Friends Say" where legal and will be in stores beginning today through Dec. 31.

Bryan has enjoyed success with hit singles All My Friends Say and Country Man.

More news for Luke Bryan

CD reviews for Luke Bryan

Farm Tour...Here's to the Farmer CD review - Farm Tour...Here's to the Farmer
Luke Bryan has been in that "hardware" phase of his career for the last few years. There have been several armloads of awards, many on the strength of the high-caliber singles from 2013's "Crash My Party." It might present a challenge to stay grounded. But Bryan has kept himself busy with work for charities (he's embarking on a traditional tour of farms to benefit his scholarship fund), and the use of the EP - this marks his eighth. Many artists use the EP format »»»
Kill the Lights CD review - Kill the Lights
When Luke Bryan announces, "I've got that music for your ear" during the single "Kick the Dust Up," listeners should know right off this is not a collection of sounds for every ear. It's targeted toward the young and reckless set instead, where consequences don't seem to matter. There's no better example of this loose approach than the revenge sex expressed through a duet with Little Big Town's Karen Fairchild on "Home Alone Tonight," where »»»
Spring Break...Checkin Out CD review - Spring Break...Checkin Out
The funky keyboard line that introduces the song "Checkin' Out," with its Ray Charles soulful feel, fills the listener with false promise that "Spring Break...Checkin' Out," the latest and last in Luke Bryan's spring break EP series, might mark a more innovative direction in the bro country star's music. The song even includes a wonderful acoustic guitar solo that gives it a loose, freewheeling feel. Unfortunately, this singer is far too aware of which side »»»
Editorial: Walking the talk – When names like Hank Williams, Johnny Cash, Waylon and the Hag are invoked, you're talking hard core country. These are the touchstones of country , the guys who made country music what it was and still is (or maybe can be). When these folks would sing about being down-and-out and the rough-and-tumble, they knew of what they were singing about. Fast forward a few years to the country singers of today. »»»
Concert Review: Outlaw likes it hot – Sam Outlaw noted a few times how hot it was inside the small club with about 50 people cramming in near the stage. Outlaw was talking about the warmth of the venue, but he could just as well - he would have had to have been egotistical, of course - have been talking about the quality of his music as well. Once again, the traditionally-based west coast... »»»
Concert Review: AmericanaFest stays ahead of the curve – If the Americana Festival and Conference proves anything, it's that anything and everything born of genuine roots can be classified as Americana. It doesn't matter whether it originates from the heartland, the swamps of the south, the outer reaches of California, the mountains of Appalachia, or as far afield as the Australian outback and the... »»»
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