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Life gets spicy for Tim McGraw

Friday, May 9, 2008 – Life may getting spicy for Tim McGraw real soon. That's because the singer teamed up with Fritos to create the Tim McGraw Spicy Jalapeno flavored Fritos corn chips, which will be available this month in selected areas and nationally this fall. The special flavor of Fritos corn chips is part of a larger partnership between the brand and McGraw, who will also appear in the brand's targeted television advertising campaign. The debut of the Fritos brand television commercial starring McGraw will also be accompanied by a regional print campaign.

The Fritos brand will also serve as the official snack of the "Tim McGraw '08 Live Your Voice Tour" that kicks off in Tampa, Fla. today, and the presenting sponsor of the StyleSonic Stage, which will feature artists chosen by McGraw to perform prior to the start of each concert. As a special promotion, McGraw is making StyleSonic music downloads available for free to everyone who buys a ticket to the tour this year.

"Fritos corn chips bring back memories of growing up in Louisiana," said McGraw. "We ate a lot of spicy foods and still do, and these have a nice kick to them. With the support of the Fritos brand we are looking forward to a great tour; having the opportunity to introduce some of the best up and coming names in country music to fans across the country will make this tour even more exciting."

More news for Tim McGraw

CD reviews for Tim McGraw

Damn Country Music CD review - Damn Country Music
Tim McGraw said of his 14th studio album, "Damn Country Music," "It's is all about passion, (taking him back to 1989) "when I came to Nashville to chase my dreams." Country music has richly rewarded him over the past two decades, and he honors the genre's tradition here. The album gets off to a very traditional start with Celtic folk. The flute and skillful acoustic picking on the opener "Here Tonight" bring a Mark Knopfler tune immediately to mind. »»»
Sundown Heaven Town CD review - Sundown Heaven Town
The banjo comes first out of the speakers, the opening strains of "Overrated," the lead-off song on Tim McGraw's latest. But with a "1-2-3-4" count, the mood changes and goes for a more modern country approach. McGraw does about the same on the follow-up "City Lights" with Michael Landau's steely, but rocking lead guitar taking over near the conclusion as it does later hard on "Sick of Me" where the protagonist contemplates a need to turn his life around. »»»
Two Lanes of Freedom CD review - Two Lanes of Freedom
Tim McGraw's debut on Big Machine, "Two Lanes Of Freedom" is his first record since the announcement that he gave up alcohol five years ago and the first since his acrimonious, litigious split from the only label he had ever known, Curb. The new CD literally and symbolically represents a fresh start. If only the material better reflected his new take on life. What is presented here is about as boiler plate as contemporary country gets. The album is a safe play and takes almost no chances. »»»
Editorial: Walking the talk – When names like Hank Williams, Johnny Cash, Waylon and the Hag are invoked, you're talking hard core country. These are the touchstones of country , the guys who made country music what it was and still is (or maybe can be). When these folks would sing about being down-and-out and the rough-and-tumble, they knew of what they were singing about. Fast forward a few years to the country singers of today. »»»
Concert Review: Cantrell continues to satisfy – Laura Cantrell may never be a country star. Not at this stage of her career when she's 50, touring here and there and releasing new music every few years or so. But five albums in, Cantrell continues as a warm, enjoyable and worthy purveyor of her brand of country. That would mean going towards a more traditional side, not rushing the songs... »»»
Concert Review: Not only is Turner traditional, he's popular – Every time Josh Turner reached for some of those wonderful subterranean low notes, which he often pulled out during his enjoyable night show, it was like a superhero applying a superpower. He didn't need this extra advantage to please his audience; he has so many quality songs stockpiled in his catalogue already doing the job.... »»»
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